Copyright Permission

Once me and my group have chosen our song to use for our music video, we decided that we'd have to ask the Copyright holder for his permission, and so we researched the copyright holder and it turns out that the man who wrote the song and produced it was their lead singer who is well known for writing many songs and working with big performers when producing their songs.

So after finding Ryan Tedder, The copyright holder, we agreed to send him an e-mail asking for his permission to use the song and this was what we sent:

Song Themes and Ideas

The theme fo confession was the strongest idea we had for a music video. Due to this me and my group thought that a church was the best place to set-up the music video as it is a place people can go to for confession. IT also gave us the diea of secrets through these confessions adn hence why we liekd the idea. We also liked the idea of having a stained glass window behind the band as they performed dur in the song. We studied the song closely and began to think about the shots of the lead singer being inside a confessions box would be an ideal shot for our video. We studied the lyrics in more detail and jotted down some ideas and shots we would associate with certain lines:

'Something to get off my chest'

Ideas of secrets, lies, and confession, with the singer appearing upset or guilty

'Need something that I can confess'

Would be an ideal line to say whilst inside a confession box, once again implying that the singer has done something wrong that he is ashamed of

'I'm gonna give all my secrets away'

Relates to confession and being open about something, a shot could involve the singer gesturing strongly to show he is open about giving away his secrets

'Come by it honestly I swear'

The word honest ties in with the themes of confession and secrets

'My God, amazing how we got this far'

This line shows that the lyrics could have been talking about a journey of lies and dishonesty and now it is coming to an end, the confession box could be end of the journey.

All display religious or confession imagery and make a church setting even more ideal. Lines such as 'need something that I can confess' could be performed from inside a confessions box and would a way in which the video reflects the song lyrics. These ideas have added a small narrative option to our video which we had not previously thought about before, as we had originally decided to create an entirely performance video. However our ideas have changed the more we have thought about the song and setting.

Finding The Right Song!

My group has formed and have been selecting song choices, originally we planed to do a narrative video and so we was originally looking on how to use our videos to create a nice story. But after a discussion on how we knew more people with connections to musicians that we found making a live music video is a better choice. So we have agreed with the choices of:
1) The Verve - Bittersweet Symphony
2) One Republic - Secrets
3) Bon Jovi - It's My Life

The reason we have chosen these three songs is because we wanted nice lyrics of which we could explore, but since we chose live performance we also looked into how we could present this live. With 'Bittersweet Symphony' we could picture how it would be videoed, with violins opening the video, how it could pan out to a wider image E.t.c. And so we went through a list of things we could do for the video which is posted below:

With 'Secrets' we straight away loved the lyrics and liked how we might be able to play with this, since it used a unique set of instruments which aren't normally videoed live. But with this in mind we came up with the idea of scenery. But again more ideas shown below:

Lastly we have 'It's My Life' which we agree would be great live. We thought of lots of energetic shots of the performers and how we could incorporate the band in one room, maybe an audience. But we started to select ideas which may find to difficult.

But in the end we found that Bon Jovi and The Verve are way to big for us to pull off due to how people would already recognize the song and then put the original artist in recognition of the song, therefore turning our own song into a fake look-a-like. So the final choice was One Republic - Secrets.

With this song we chose to do a live band due to its simplicity which we wanted to uphold after looking at our favorites, we also thought we could make this more interesting than if we did a narrative. After this we quickly listened to the song and worked out that the instruments within the song are as follows:


- Cello
- Drums
- Vocals
- Keyboard
- Violin

With this in mind we started a brain storm of people we knew who could play these parts:

As you can see we left ourselves with a wide range of people to choose form just encase one fails to make it to a shoot or can't due to circumstances. This is in an attempt that we are not backed into a corner without performers.

Box Television Research

A company who are in competition with MTV Networks for an audience would be Box Television (formerly called ‘Video Jukebox Network International Limited’) It is a British television company which is content subsidiary owned by Bauer Group (50%) and Channel 4 (50%) and acts as its music television programme production arm.

The Box, realesed in April 1992, is a television channel in the United Kingdom and Ireland. The channel is one of many within the Box Television network, a joint venue between Channel 4 and Bauer Group. The channel mainly broadcasts music videos, although it also features other music-related programming from 4Music. The channel broadcasts 24 hours a day with Teleshopping shown late at night.

4Music, realeshed in 15 August 2008, is the only channel within the Box Television Network to be branded under Channel 4 and the only channel in the network to be broadcast in widescreen. The channel replaced The Hits and is available on broadcasted 24 hours a day. 4Music is now the home for music/celebrity orientated shows and comedies that were once shown on Channel 4. It's mix of music and comedy is similar to that of the defunct channel Play UK.

Kiss TV is a commercial music television channel which started as a pirate radio station in London in 1985. The playlist predominantly consists of mainstream hip-hop, Dance and R&B. The Channel is based from the Bauer radio channel, Kiss 100. Kiss tv celebrated the 20th Anniversary of its launch in 2005.

Magic TV, realeased in September 13 2001, plays mainly easy listening music videos and is based on the Magic Radio network also owned by Bauer. Like some other Box Television music television channels under Bauer's brand, Magic operated a jukebox service where viewers were able to request videos to be played via a premium-rate telephone number. Magic mainly focuses on music from the 80s and 90s although a large section of daytime is now dedicated to 'Today's Magic Hits' to keep up with the current market.

Smash Hits! is a British commercial television channel that broadcasts general pop music in shows such as Chartbusters, which is about recent music and Pop Domination (which is new and old music). It also shows other programmes such as themed countdowns and charts such as Top 50 Boy Bands. The channel also has hours dedicated to a particular artist or band such as Pussycat Dolls: Ultimate 10. It is based on the former Smash Hits Magazine, which was owned by EMAP (Bauer). The channel broadcasst general mainstream pop music on a "jukebox" system, where viewers had to call a premium rate telephone number to select a Music video to play.

Q, also called Q The Music (queue the music) because that is the slogan's name, is a UK music channel based on Q Magazine, launched in October 2000. The channel specialises in indie, rock and alternative genres. Therefore plays a wide viriaty of music, prodominantly bands like Snow Patrol, Coldplay, and Stereophonics.Q was originally a jukebox channel,however this element was dropped in 2004.

Kerrang! TV, realeased in Spring 2001, is loosely connected to the magazine, Kerrang!. And as of 2005, all of its programme content is music videos, the majority of which is open scheduled, for text requests from their playlist. The TV station's playlist is mainly nu metal and pop-punk/skate punk, although with some unusual exceptions. Certain bands, such as Tenacious D and Limp Bizkit get higher than average play rates, due to higher rates of text requests. The station unusually guarantees to play a requested video, unlike others where a voting system is in place. However, it may take some time for the video to be played.

The first broadcast of Kerrang! TV had a countdown of voter's most desired videos. The most popular choice and the first video ever shown on Kerrang! TV was Nirvana's Smells Like Teen Spirit. Limp Bizkit's Break Stuff and Everlast's Black Jesus were also in the first 3 videos ever played.