Monday, 5 September 2011

Box Television Research

A company who are in competition with MTV Networks for an audience would be Box Television (formerly called ‘Video Jukebox Network International Limited’) It is a British television company which is content subsidiary owned by Bauer Group (50%) and Channel 4 (50%) and acts as its music television programme production arm.

The Box, realesed in April 1992, is a television channel in the United Kingdom and Ireland. The channel is one of many within the Box Television network, a joint venue between Channel 4 and Bauer Group. The channel mainly broadcasts music videos, although it also features other music-related programming from 4Music. The channel broadcasts 24 hours a day with Teleshopping shown late at night.

4Music, realeshed in 15 August 2008, is the only channel within the Box Television Network to be branded under Channel 4 and the only channel in the network to be broadcast in widescreen. The channel replaced The Hits and is available on broadcasted 24 hours a day. 4Music is now the home for music/celebrity orientated shows and comedies that were once shown on Channel 4. It's mix of music and comedy is similar to that of the defunct channel Play UK.


Kiss TV is a commercial music television channel which started as a pirate radio station in London in 1985. The playlist predominantly consists of mainstream hip-hop, Dance and R&B. The Channel is based from the Bauer radio channel, Kiss 100. Kiss tv celebrated the 20th Anniversary of its launch in 2005.



Magic TV, realeased in September 13 2001, plays mainly easy listening music videos and is based on the Magic Radio network also owned by Bauer. Like some other Box Television music television channels under Bauer's brand, Magic operated a jukebox service where viewers were able to request videos to be played via a premium-rate telephone number. Magic mainly focuses on music from the 80s and 90s although a large section of daytime is now dedicated to 'Today's Magic Hits' to keep up with the current market.


Smash Hits! is a British commercial television channel that broadcasts general pop music in shows such as Chartbusters, which is about recent music and Pop Domination (which is new and old music). It also shows other programmes such as themed countdowns and charts such as Top 50 Boy Bands. The channel also has hours dedicated to a particular artist or band such as Pussycat Dolls: Ultimate 10. It is based on the former Smash Hits Magazine, which was owned by EMAP (Bauer). The channel broadcasst general mainstream pop music on a "jukebox" system, where viewers had to call a premium rate telephone number to select a Music video to play.


Q, also called Q The Music (queue the music) because that is the slogan's name, is a UK music channel based on Q Magazine, launched in October 2000. The channel specialises in indie, rock and alternative genres. Therefore plays a wide viriaty of music, prodominantly bands like Snow Patrol, Coldplay, and Stereophonics.Q was originally a jukebox channel,however this element was dropped in 2004.

Kerrang! TV, realeased in Spring 2001, is loosely connected to the magazine, Kerrang!. And as of 2005, all of its programme content is music videos, the majority of which is open scheduled, for text requests from their playlist. The TV station's playlist is mainly nu metal and pop-punk/skate punk, although with some unusual exceptions. Certain bands, such as Tenacious D and Limp Bizkit get higher than average play rates, due to higher rates of text requests. The station unusually guarantees to play a requested video, unlike others where a voting system is in place. However, it may take some time for the video to be played.


The first broadcast of Kerrang! TV had a countdown of voter's most desired videos. The most popular choice and the first video ever shown on Kerrang! TV was Nirvana's Smells Like Teen Spirit. Limp Bizkit's Break Stuff and Everlast's Black Jesus were also in the first 3 videos ever played.

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