Monday, 6 February 2012

Digipak: One Republic's Logo's and Styles

When looking into our digipak ideas we thought it'd be best to look into exisiting One Republic digipaks, and see if we can continue a theme they might have for their texts. In the end each album used a variety of fonts on the front covers and as you can see from the image on the left, it does not display a logo for the band which allows us the freedom of designing our own style of logo when creating the digipak.

Despite all this, there are still amny similaritys between our font idea and One Republics. They both use black, white and browns as a distinct colour scheme, also we both use formal fonts to reflect the band as a whole, and trhoughout their video they are seen wearing formal clothing. this helps futher promote the band's image. The fonts are, in some cases, used for both the name of the band and the album title, but they have allowed difference to eb indicated through the change of colour.

The OneRepublic's albums always use some sort of abstract art work, as seen on the album 'Waking up' on the right side. THey used a vairety of paint splats for many of their album artwork but also used silhouette of a tree on a blue starry background, such as 'Dreaming Out Loud'. This album cover si the onyl oen that seem relevent towards the title fo the album as it creates a dream-liek atmosphere with the starts and night sky - these are also commonly assosiated with dreams.

'Apologise' is the one album that shows the band as a whole where you can see how they dress formally and give of their image as a band. The lead singer is presented at the front, and the remaining band members are situated behind him, showing his importance and role in the band. If we use an image of our band as a whole we would need to pay attention to how we set up the image like this.

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