

All throughout the project, in order to determine whether or not our products were done to a good standard, synergistic and appropriate for the intended area, we had to collect feedback and then make changes accordingly. Much of this involved small changes and decisions that were influenced by other members of the class throughout the project, but also we also had a couple of group feedback sessions during the project to collect a large amount of insight at once.
The overall very positive response to our final cut shows us that we achieved our objective of creating a professional looking video.
Before making the ancillary tasks we made initial sketches on paper to use as a template. These templates were useful not only to guide in the creation of the pieces but also in collecting initial feedback from our classmates. In doing this, the designs that we settled on were already approved by the rest of the class.
We also interviewed a couple of our friends to see what they thought about our final cut and ancillary task work. This video was planned and developed together with the rest of my group so it will appear on all of our blogs.



Secrets - Final Cut from Jamie WGSB on Vimeo.
When Creating these we took the main ideas from our mind map previously made and began making these drafts for the cover.
he last point was to choose our font for the digipak. This font would also feature in our magazine advert as this would keep the coherency. We chose the font Headline from DaFont.com, and felt this font worked well with our designs. It suggested a mix of formality and informality with its blocky text. It also fitted well with previous fonts used by One Republic.

With album covers within the alternative rock genre, the common theme among them is how the cover shows the band with the lead singer in the front of the image. the rest fo the band members are usually behind the lead singer but still easily reconisable. The reason for this is because the lead singer is the msot easily reconisable to the fans so putting him forefront of the photo would make the band as a whole more recognisable.
However, with the majority of alternative rock albums/digipaks its often displayed with an artistic or computer generated image. We have found within OneRepublic's exisiting products that they use a lot of artwork rather than an image of the band and this research showed that this was common for the whole genre. The image on the right is an example of the different kinds of album art within the genre, with many posing no specific relevance the title of the album or the name of the band.
The song we used called 'Secrets' was filmed in a church to keep a coherence within our themes, such as secrets leading to confessions and both used within a religious environment.
When looking into our digipak ideas we thought it'd be best to look into exisiting One Republic digipaks, and see if we can continue a theme they might have for their texts. In the end each album used a variety of fonts on the front covers and as you can see from the image on the left, it does not display a logo for the band which allows us the freedom of designing our own style of logo when creating the digipak.
The OneRepublic's albums always use some sort of abstract art work, as seen on the album 'Waking up' on the right side. THey used a vairety of paint splats for many of their album artwork but also used silhouette of a tree on a blue starry background, such as 'Dreaming Out Loud'. This album cover si the onyl oen that seem relevent towards the title fo the album as it creates a dream-liek atmosphere with the starts and night sky - these are also commonly assosiated with dreams.

This album presented, 'U218 Singles', is very different to the others and is focused much mroe on the band identity and has more band pictures with a black and white colour scheme used through out this design and a varied pictures of the band across three panels of the album. Although the panel behind the CD is planin black similar to the Green Day album.Many albums appear to not have any kind of pattern behind the CD, and if they do it is very simplistic.

So to do this we had to import the image of the logo and save it as a PNG file as this would get rid of the white background within the image and turn it transparent. The image was then dragged into final cut and placed within the V2 column so that it would layer on top of the video.
When the image was first placed into the video it filled the whole canvas, so we checked the option for image and wire frame so that we could adjust the size of the image and place it where we wished. After this was done we attempted to stretch the image across the whole video but it would only go so far, so in the end we made multiple copy and placed them next to each other so that we could have the image through out the whole video. In doing this we gave our video a much more professional look and helped give it realism.
You can see from the picture opposite the way we had to drag the fade effect into the space between two clips and then lengthen the fade so that it overlapped both clips it was between. The only other effect other than a fade that we used in the video was an additive dissolve, which gave the transition a glow as two clips overlapped each other.